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Industry directory

iGaming careers

69 roles, from support agent to COO. For each one: what the person actually does, which metrics they are judged on, which skills come up at interview and what it pays by seniority in three regions.

69Roles
9122Live jobs
3Salary regions
4Seniority levels

Casino operations · 6

VIP Manager — The personal account manager for the players who generate most of a casino's revenue: you look after 100–300 high rollers, know them by name and are accountable for keeping them coming back. VIP Manager

VIP Manager

The personal account manager for the players who generate most of a casino's revenue: you look after 100–300 high rollers, know them by name and are accountable for keeping them coming back.

€3 200–4 300/ month174 jobs role profile: metrics, skills, salaries by seniority →
Live Dealer / Game Presenter

Live Dealer / Game Presenter

The face of the live casino: you run roulette, blackjack or a game show on camera from a studio, chat with players and keep the table moving for the whole shift.

€2 000–2 800/ month166 jobs role profile: metrics, skills, salaries by seniority →
Retention Manager — Responsible for making sure a player doesn't leave after the first deposit: you build communication flows, bonus mechanics and lifecycle segments. Retention Manager

Retention Manager

Responsible for making sure a player doesn't leave after the first deposit: you build communication flows, bonus mechanics and lifecycle segments.

€3 400–4 500/ month131 job role profile: metrics, skills, salaries by seniority →
Casino Operations Manager — Keeps everything the player sees running smoothly: the game portfolio, the promo calendar, the lobby, and the coordination between support, payments and providers. Casino Operations Manager

Casino Operations Manager

Keeps everything the player sees running smoothly: the game portfolio, the promo calendar, the lobby, and the coordination between support, payments and providers.

€3 500–4 700/ month88 jobs role profile: metrics, skills, salaries by seniority →
Casino Content Manager — Decides which games make it into the lobby, how they're positioned, and which of them will actually make money in a given market. Casino Content Manager

Casino Content Manager

Decides which games make it into the lobby, how they're positioned, and which of them will actually make money in a given market.

€3 100–4 200/ month3 jobs role profile: metrics, skills, salaries by seniority →
Promotions & Bonus Manager — Designs bonuses and promotions that pull players in without eating the margin. Promotions & Bonus Manager

Promotions & Bonus Manager

Designs bonuses and promotions that pull players in without eating the margin.

€3 200–4 300/ month42 jobs role profile: metrics, skills, salaries by seniority →

Betting & trading · 3

Game development · 5

Game Developer (Unity / HTML5) — Builds the games themselves — slots, crash games, live mechanics: the client side in Unity, Phaser or PixiJS plus the integration with the game server. Game Developer (Unity / HTML5)

Game Developer (Unity / HTML5)

Builds the games themselves — slots, crash games, live mechanics: the client side in Unity, Phaser or PixiJS plus the integration with the game server.

€3 800–5 200/ month47 jobs role profile: metrics, skills, salaries by seniority →
Game Mathematician — Builds the maths behind a slot: RTP, volatility, bonus frequency and the win distribution — the things that decide whether a game hooks players or falls flat. Game Mathematician

Game Mathematician

Builds the maths behind a slot: RTP, volatility, bonus frequency and the win distribution — the things that decide whether a game hooks players or falls flat.

€4 200–5 800/ month46 jobs role profile: metrics, skills, salaries by seniority →
Game Designer (iGaming) — Dreams up the whole game — theme, mechanics, bonus features and the feel of a spin — and carries it from concept to release together with the mathematician and the artists. Game Designer (iGaming)

Game Designer (iGaming)

Dreams up the whole game — theme, mechanics, bonus features and the feel of a spin — and carries it from concept to release together with the mathematician and the artists.

€3 800–5 200/ month39 jobs role profile: metrics, skills, salaries by seniority →
Backend Developer (iGaming Platform) — Writes the core of the platform: wallet, bets, transactions, game-provider and PSP integrations — everything that has to survive peak load without losing a cent. Backend Developer (iGaming Platform)

Backend Developer (iGaming Platform)

Writes the core of the platform: wallet, bets, transactions, game-provider and PSP integrations — everything that has to survive peak load without losing a cent.

€4 000–5 500/ month474 jobs role profile: metrics, skills, salaries by seniority →
QA Engineer (iGaming) — Makes sure the game or platform counts money correctly in every scenario — including a dropped connection mid-spin and a duplicate payout. QA Engineer (iGaming)

QA Engineer (iGaming)

Makes sure the game or platform counts money correctly in every scenario — including a dropped connection mid-spin and a duplicate payout.

€3 000–4 200/ month207 jobs role profile: metrics, skills, salaries by seniority →

Affiliates & media buying · 10

Affiliate Manager — Brings webmasters and arbitrage teams into an affiliate programme or casino, negotiates payouts and caps, and makes sure the traffic is real and growing. Affiliate Manager

Affiliate Manager

Brings webmasters and arbitrage teams into an affiliate programme or casino, negotiates payouts and caps, and makes sure the traffic is real and growing.

€3 300–4 500/ month193 jobs role profile: metrics, skills, salaries by seniority →
Head of Affiliates — Owns the entire affiliate channel: strategy, the team of managers, payout terms and the channel P&L. Head of Affiliates

Head of Affiliates

Owns the entire affiliate channel: strategy, the team of managers, payout terms and the channel P&L.

€5 500–7 500/ month16 jobs role profile: metrics, skills, salaries by seniority →
Media Buyer (iGaming) — Buys ads on Facebook, Google UAC, TikTok or in-app and turns budget into player deposits while keeping the setup in profit. Media Buyer (iGaming)

Media Buyer (iGaming)

Buys ads on Facebook, Google UAC, TikTok or in-app and turns budget into player deposits while keeping the setup in profit.

€3 200–4 500/ month163 jobs role profile: metrics, skills, salaries by seniority →
iGaming SEO Specialist — Gets casino and affiliate sites ranking for the most competitive commercial search queries on the internet. iGaming SEO Specialist

iGaming SEO Specialist

Gets casino and affiliate sites ranking for the most competitive commercial search queries on the internet.

€3 000–4 200/ month100 jobs role profile: metrics, skills, salaries by seniority →
Account Farmer — Registers and warms up Facebook, Google and TikTok ad accounts so media buyers have something to run gambling traffic on. Account Farmer

Account Farmer

Registers and warms up Facebook, Google and TikTok ad accounts so media buyers have something to run gambling traffic on.

€2 100–2 900/ month9 jobs role profile: metrics, skills, salaries by seniority →
ASO Specialist — Gets gambling apps to the top of the App Store and Google Play: picks keywords, tests icons and screenshots, and grows organic installs. ASO Specialist

ASO Specialist

Gets gambling apps to the top of the App Store and Google Play: picks keywords, tests icons and screenshots, and grows organic installs.

€2 800–3 800/ month7 jobs role profile: metrics, skills, salaries by seniority →
Head of Media Buying — Runs the whole traffic acquisition department: decides which sources and geos to scale, splits the budget between teams and owns the overall ROI. Head of Media Buying

Head of Media Buying

Runs the whole traffic acquisition department: decides which sources and geos to scale, splits the budget between teams and owns the overall ROI.

€6 500–8 500/ month16 jobs role profile: metrics, skills, salaries by seniority →
Link Builder — Builds links to gambling sites: places crowd links, negotiates with site owners, buys articles and makes sure the links get indexed. Link Builder

Link Builder

Builds links to gambling sites: places crowd links, negotiates with site owners, buys articles and makes sure the links get indexed.

€2 100–2 900/ month6 jobs role profile: metrics, skills, salaries by seniority →
Team Lead Media Buying — Leads a team of 4–10 media buyers: hands out setups and budgets, reviews each buyer's stats and keeps running campaigns personally. Team Lead Media Buying

Team Lead Media Buying

Leads a team of 4–10 media buyers: hands out setups and budgets, reviews each buyer's stats and keeps running campaigns personally.

€4 000–5 500/ month12 jobs role profile: metrics, skills, salaries by seniority →
Tech Specialist (Affiliate Marketing) — Runs the technical side of traffic arbitrage: tracker, cloaking, domains, servers, PWAs and white pages, so buyers' traffic reaches the offer without getting banned. Tech Specialist (Affiliate Marketing)

Tech Specialist (Affiliate Marketing)

Runs the technical side of traffic arbitrage: tracker, cloaking, domains, servers, PWAs and white pages, so buyers' traffic reaches the offer without getting banned.

€2 400–3 400/ month role profile: metrics, skills, salaries by seniority →

Compliance & AML · 4

Payments & anti-fraud · 3

Player support · 2

Marketing & CRM · 10

CRM Manager (iGaming) — Owns every touchpoint with the player: email, push, SMS, on-site — from the welcome journey through to reactivation. CRM Manager (iGaming)

CRM Manager (iGaming)

Owns every touchpoint with the player: email, push, SMS, on-site — from the welcome journey through to reactivation.

€3 200–4 400/ month190 jobs role profile: metrics, skills, salaries by seniority →
Head of Marketing (iGaming) — Owns the entire flow of new players and makes sure it pays back: budgets, channels, brand and the marketing team. Head of Marketing (iGaming)

Head of Marketing (iGaming)

Owns the entire flow of new players and makes sure it pays back: budgets, channels, brand and the marketing team.

€7 000–9 500/ month41 job role profile: metrics, skills, salaries by seniority →
Content Manager (iGaming) — Writes and maintains all of the brand's copy: the website, game reviews, promos, emails and SEO articles, always aware of what can and cannot be said in this vertical. Content Manager (iGaming)

Content Manager (iGaming)

Writes and maintains all of the brand's copy: the website, game reviews, promos, emails and SEO articles, always aware of what can and cannot be said in this vertical.

€2 600–3 500/ month143 jobs role profile: metrics, skills, salaries by seniority →
Product Manager (iGaming) — Owns the product end to end: the registration and deposit funnel, the lobby, the mobile app, and how all of it moves the money. Product Manager (iGaming)

Product Manager (iGaming)

Owns the product end to end: the registration and deposit funnel, the lobby, the mobile app, and how all of it moves the money.

€4 200–5 800/ month269 jobs role profile: metrics, skills, salaries by seniority →
Brand Manager — Owns how a casino, sportsbook or provider brand looks and sounds: positioning, campaigns, visual identity and agency management. Brand Manager

Brand Manager

Owns how a casino, sportsbook or provider brand looks and sounds: positioning, campaigns, visual identity and agency management.

€3 500–4 800/ month24 jobs role profile: metrics, skills, salaries by seniority →
Conversion Manager — Messages and calls players who registered but haven't put money in, and takes them to their first deposit (FTD) and then to a repeat one. Conversion Manager

Conversion Manager

Messages and calls players who registered but haven't put money in, and takes them to their first deposit (FTD) and then to a repeat one.

€1 800–2 500/ month3 jobs role profile: metrics, skills, salaries by seniority →
Email Marketing Specialist — Makes sure a casino's emails land in the inbox: sets up domains and IPs, warms up sending, builds flows and tests emails. Email Marketing Specialist

Email Marketing Specialist

Makes sure a casino's emails land in the inbox: sets up domains and IPs, warms up sending, builds flows and tests emails.

€3 000–4 100/ month18 jobs role profile: metrics, skills, salaries by seniority →
Influencer Marketing Manager — Finds streamers and bloggers, negotiates integrations and ads for a casino or sportsbook, and makes sure they pay back in deposits. Influencer Marketing Manager

Influencer Marketing Manager

Finds streamers and bloggers, negotiates integrations and ads for a casino or sportsbook, and makes sure they pay back in deposits.

€3 100–4 300/ month31 job role profile: metrics, skills, salaries by seniority →
PR Manager — Creates news hooks and manages the brand's reputation: writes press releases, works with the media and represents the brand at conferences. PR Manager

PR Manager

Creates news hooks and manages the brand's reputation: writes press releases, works with the media and represents the brand at conferences.

€3 000–4 200/ month11 jobs role profile: metrics, skills, salaries by seniority →
SMM Manager — Runs a casino's or sportsbook's social media and Telegram channels: comes up with content, grows the community and turns it into registrations and deposits. SMM Manager

SMM Manager

Runs a casino's or sportsbook's social media and Telegram channels: comes up with content, grows the community and turns it into registrations and deposits.

€2 700–3 700/ month83 jobs role profile: metrics, skills, salaries by seniority →

Data & BI · 2

Executive · 3

Finance, legal & HR · 4

Sales & BizDev · 6

Ad Network Sales Manager — Sells an ad network's traffic (push, pop, native, in-app) to media buying teams, affiliates and advertisers, and helps them scale their campaigns. Ad Network Sales Manager

Ad Network Sales Manager

Sells an ad network's traffic (push, pop, native, in-app) to media buying teams, affiliates and advertisers, and helps them scale their campaigns.

€3 000–4 200/ month5 jobs role profile: metrics, skills, salaries by seniority →
B2B Account Manager / Key Account Manager — Looks after operators that have already signed with a game provider, platform or PSP: gets them live, grows their turnover and keeps them from moving to a competitor. B2B Account Manager / Key Account Manager

B2B Account Manager / Key Account Manager

Looks after operators that have already signed with a game provider, platform or PSP: gets them live, grows their turnover and keeps them from moving to a competitor.

€3 100–4 200/ month44 jobs role profile: metrics, skills, salaries by seniority →
B2B Sales Manager (iGaming) — Sells the company's product to operators and teams, whether a casino platform, sportsbook, games, payments or a tracker, and runs the deal from first call to signature. B2B Sales Manager (iGaming)

B2B Sales Manager (iGaming)

Sells the company's product to operators and teams, whether a casino platform, sportsbook, games, payments or a tracker, and runs the deal from first call to signature.

€3 500–5 000/ month17 jobs role profile: metrics, skills, salaries by seniority →
Business Development Manager — Finds new advertisers and offers for a media buying team, affiliate programme or network: negotiates the payout, caps and terms so the traffic has somewhere profitable to go. Business Development Manager

Business Development Manager

Finds new advertisers and offers for a media buying team, affiliate programme or network: negotiates the payout, caps and terms so the traffic has somewhere profitable to go.

€3 000–4 200/ month109 jobs role profile: metrics, skills, salaries by seniority →
Head of Business Development / CBDO — Owns the company's commercial growth: builds and runs the BizDev or sales team, personally closes key deals and talks to the owners of major partners. Head of Business Development / CBDO

Head of Business Development / CBDO

Owns the company's commercial growth: builds and runs the BizDev or sales team, personally closes key deals and talks to the owners of major partners.

€6 500–9 000/ month12 jobs role profile: metrics, skills, salaries by seniority →
Sales Development Representative — Finds potential clients for the sales team: builds lists, reaches out first on LinkedIn and email, qualifies leads and passes warm ones to sales. Sales Development Representative

Sales Development Representative

Finds potential clients for the sales team: builds lists, reaches out first on LinkedIn and email, qualifies leads and passes warm ones to sales.

€2 200–2 900/ month35 jobs role profile: metrics, skills, salaries by seniority →

Creative & design · 6

Creative Designer — Makes ad creatives for casino and betting traffic: static and video for Facebook, UAC and TikTok, testing angles together with the media buyers. Creative Designer

Creative Designer

Makes ad creatives for casino and betting traffic: static and video for Facebook, UAC and TikTok, testing angles together with the media buyers.

€2 500–3 400/ month4 jobs role profile: metrics, skills, salaries by seniority →
Graphic Designer — Makes static visuals for casino and betting marketing: promo banners, posts, landing pages, presentations and conference stands. Graphic Designer

Graphic Designer

Makes static visuals for casino and betting marketing: promo banners, posts, landing pages, presentations and conference stands.

€2 300–3 100/ month35 jobs role profile: metrics, skills, salaries by seniority →
Motion Designer — Makes video creatives and animation for casino and betting ads: from storyboard and the hook in the first seconds to a render for every geo. Motion Designer

Motion Designer

Makes video creatives and animation for casino and betting ads: from storyboard and the hook in the first seconds to a render for every geo.

€2 600–3 500/ month48 jobs role profile: metrics, skills, salaries by seniority →
Product Designer (UI/UX) — Designs the interfaces of a casino, sportsbook or platform: registration, cashier, game lobby, bet slip, bonuses and back office. Product Designer (UI/UX)

Product Designer (UI/UX)

Designs the interfaces of a casino, sportsbook or platform: registration, cashier, game lobby, bet slip, bonuses and back office.

€3 500–4 800/ month69 jobs role profile: metrics, skills, salaries by seniority →
Slot 2D Artist — Draws the visuals for slot games: symbols, backgrounds, characters and bonus screens, then prepares them for animation in Spine and integration into the engine. Slot 2D Artist

Slot 2D Artist

Draws the visuals for slot games: symbols, backgrounds, characters and bonus screens, then prepares them for animation in Spine and integration into the engine.

€2 700–3 700/ month77 jobs role profile: metrics, skills, salaries by seniority →
Video Editor — Edits videos for a casino or sportsbook brand: ads, vertical videos for social media, match previews, stream highlights and interviews. Video Editor

Video Editor

Edits videos for a casino or sportsbook brand: ads, vertical videos for social media, match previews, stream highlights and interviews.

€2 300–3 100/ month11 jobs role profile: metrics, skills, salaries by seniority →

Technology & platform · 5

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How to use the professions catalog

Each card is an inside look at a role: what a person does every day, which metrics they are measured by and which skills come up in interviews.

Salaries are given for four grades and three regions: Malta and Cyprus, Europe, remote from the CIS. These are gross euros per month, before taxes and bonuses.

If you are switching from another field, start with roles that hire without gambling experience: support, content, QA, KYC.

FAQ

Which iGaming professions pay the most?

Leadership roles, trading and risk management, platform development and product. Exact ranges are on each role's card.

Which profession is the easiest way into the industry?

Support agent, game content manager, QA engineer and KYC specialist. From support, people grow into VIP and retention managers within a year or two.

Where do the salary figures come from?

From live jobs where the employer stated a range, and where there are few of those, from expert estimates. The method is described on the calculator page.