spinhireB2B Sales Manager (iGaming)
Sells the company's product to operators and teams, whether a casino platform, sportsbook, games, payments or a tracker, and runs the deal from first call to signature.
B2B Sales Manager (iGaming), Malta & Cyprus, middle: €3 500–5 000 per month gross · SpinHire data as of
What the role involves
This isn't selling traffic, it's selling technology. The client comes with a task: launch a casino under a Curaçao licence, add local payment methods in Brazil, switch sportsbook or tracker. The manager finds out what the operator already has, runs a demo with the product team, puts together a commercial proposal and negotiates the setup fee, monthly fee and share of GGR. The sales cycle is long, from one to six months, with lawyers, compliance and technical calls. A big share of leads come from ICE, SiGMA and SBC, and in the end deals are won through relationships with operators' owners and top managers.
Responsibilities
- Find operators and teams that need the company's product
- Run demos and presentations of the platform, White Label, Turnkey, games or payment solutions
- Prepare commercial proposals: setup fee, monthly fee, share of GGR or turnover
- Take the deal through legal and compliance checks to signature
- Hand the client over to integration and account management after closing
- Maintain the pipeline and forecast in the CRM
- Work the stands at ICE, SiGMA and SBC
How performance is measured
- Revenue from closed contracts
- Number of clients signed per quarter
- Pipeline conversion and sales cycle length
- Pipeline value for the next quarter
Skills required
Professional skills
- Knowledge of the B2B landscape: platforms, aggregators, providers, PSPs
- Pricing models: setup fee, revenue share on GGR, commission on turnover
- Long-cycle sales with several decision-makers
- CRM and sales forecasting
- Basic understanding of licences and regulatory requirements
Soft skills
- Reaching decision-makers and owners
- Patience in long deals
- Confident presenting in English
Tools
Languages: English B2+ is mandatory. Russian and Ukrainian are in demand for CIS clients; Portuguese and Spanish give an edge in LatAm.
Pay: salary bands by seniority
Ranges are in euros per month, gross (before tax), excluding bonuses. The data comes from industry job postings and offers reported by candidates; figures are a benchmark, not a guarantee.
Malta & Cyprus
| Level | Salary range, €/month | Median |
|---|---|---|
| Junior | €2 300 – €3 000 | €2 650 |
| Middle | €3 500 – €5 000 | €4 250 |
| Senior | €5 500 – €7 500 | €6 500 |
| Head / Lead | €8 000 – €12 000 | €10 000 |
Poland, Romania, Baltics
| Level | Salary range, €/month | Median |
|---|---|---|
| Junior | €1 700 – €2 300 | €2 000 |
| Middle | €2 600 – €3 700 | €3 150 |
| Senior | €4 000 – €5 500 | €4 750 |
| Head / Lead | €6 000 – €8 500 | €7 250 |
Remote · Tbilisi, Yerevan, Kyiv
| Level | Salary range, €/month | Median |
|---|---|---|
| Junior | €1 200 – €1 800 | €1 500 |
| Middle | €2 000 – €3 200 | €2 600 |
| Senior | €3 500 – €5 000 | €4 250 |
| Head / Lead | €5 500 – €8 000 | €6 750 |
Bonuses: A percentage of the client's first payments or annual contract, sometimes paid separately for upsells. Payment providers and aggregators more often pay a percentage of the merchant's turnover.
How to break into the profession
People come from B2B sales in SaaS and fintech or from operators' affiliate teams. Experience at SoftSwiss, BetConstruct, EveryMatrix, Slotegrator and similar companies is valued most.
Working hours: Mon–Fri, often remote or hybrid in Cyprus, Malta and Poland. Travel to 3–5 major trade shows a year.
Market demand: Hiring comes from platforms, game aggregators, providers, sportsbooks, PSPs and SaaS for affiliates. People for LatAm, Africa, Asia and Tier-1 Europe are especially sought after.
Where to grow next
Live jobs: B2B Sales Manager (iGaming)
FAQ
How is B2B sales in iGaming different from BizDev in traffic arbitrage?
Arbitrage BizDev buys and resells traffic, and deals close in days. A B2B salesperson sells technology to operators on contract, and one deal can take six months.
Do I need gambling experience to sell platforms?
It's desirable but not required. A strong salesperson from SaaS or fintech gets hired if they quickly get to grips with GGR models and licences.
How much does a B2B sales manager earn in iGaming?
Remote, a middle usually earns $2,000–3,200 fixed plus commission on deals. In Cyprus and Malta the base is higher, $3,500–5,000.
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