spinhireContent Manager (iGaming)
Writes and maintains all of the brand's copy: the website, game reviews, promos, emails and SEO articles, always aware of what can and cannot be said in this vertical.
Who is this and what does he do?
Gambling content is bound by regulation: you cannot promise winnings, you must show age restrictions and wagering requirements, and promo wording is signed off by compliance. At the same time the volume is huge: reviews for hundreds of games, landing pages for every geo, emails, promotion terms. The role often doubles up with SEO and localisation.
Owns
- Writing and editing website copy, promos and email campaigns
- Game reviews and landing pages for SEO clusters
- Running the content calendar and managing freelance writers
- Getting wording approved by compliance
- Localising content for individual markets
What metrics are they used to evaluate?
- Organic traffic to your pages
- Landing page conversion
- Content volume and on-time delivery
What should you be able to do?
Professional skills
- Copywriting and editing
- SEO fundamentals and keyword research
- CMS
- Understanding of advertising restrictions
Personal qualities
- Writing speed
- Attention to detail
- Ability to work within an editorial style guide
Tools
Languages: Native speaker of the brand's language plus English B2+ for working with the team.
How much do they pay: salaries by grade
Arbs are indicated in euros per month, without the bonus part. The data is collected on industry jobs and offers reported by candidates; The numbers are a guideline, not a guarantee.
Malta & Cyprus
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €1 700 – €2 300 | €2 000 |
| Middle | €2 600 – €3 500 | €3 050 |
| Senior | €3 800 – €5 000 | €4 400 |
| Head / Lead | €5 500 – €7 500 | €6 500 |
Poland, Romania, Baltics
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €1 200 – €1 700 | €1 450 |
| Middle | €1 900 – €2 700 | €2 300 |
| Senior | €3 000 – €4 000 | €3 500 |
| Head / Lead | €4 500 – €6 000 | €5 250 |
Remote · Tbilisi, Yerevan, Kyiv
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €900 – €1 400 | €1 150 |
| Middle | €1 600 – €2 400 | €2 000 |
| Senior | €2 600 – €3 600 | €3 100 |
| Head / Lead | €4 000 – €5 500 | €4 750 |
Bonuses: 5–12% annually.
How to break into the profession
From copywriting, journalism or SEO writing. One of the more accessible routes into the industry for people with a humanities background.
Working hours: 5/2, often remote.
Market Demand: Steady demand, especially for native speakers of growth-market languages: Portuguese, Spanish, Japanese.
Where to grow next
Live jobs: Content Manager (iGaming)
FAQ
Do I need to understand gambling itself?
Yes. Shallow copy stands out immediately in this vertical and does not rank. Employers check product knowledge with a test assignment.
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