spinhireBI Analyst (iGaming)
Turns the stream of bets, deposits and sessions into reports and conclusions the company acts on.
Who is this and what does he do?
iGaming generates a lot of data, and all of it is money: every bet, spin, deposit and bonus. A BI Analyst (iGaming) builds data marts and dashboards, calculates cohorts and LTV, works out why NGR dipped in a particular geo and checks whether a promotion actually paid off. The key difference from analytics elsewhere is that you have to understand GGR, NGR, bonus cost and the gap between turnover and revenue.
Owns
- Building dashboards by vertical, geo and channel
- Cohort analysis, LTV and acquisition payback calculations
- Investigating metric drops and preparing conclusions
- Measuring the effectiveness of promotions and A/B tests
- Maintaining data marts together with data engineers
What metrics are they used to evaluate?
- Report turnaround time
- Share of decisions backed by data
- Quality and stability of data marts
What should you be able to do?
Professional skills
- Advanced SQL
- Tableau, Power BI, Metabase or Looker
- Python for analysis (pandas)
- Gambling metrics: GGR, NGR, RTP, bonus cost
- Statistics and A/B testing
Personal qualities
- Knowing the right question to ask of the data
- Presenting conclusions clearly
- Healthy scepticism towards numbers that look too good
Tools
Languages: English B2+.
How much do they pay: salaries by grade
Arbs are indicated in euros per month, without the bonus part. The data is collected on industry jobs and offers reported by candidates; The numbers are a guideline, not a guarantee.
Malta & Cyprus
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €2 300 – €3 100 | €2 700 |
| Middle | €3 800 – €5 200 | €4 500 |
| Senior | €5 800 – €8 000 | €6 900 |
| Head / Lead | €8 500 – €12 000 | €10 250 |
Poland, Romania, Baltics
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €1 700 – €2 400 | €2 050 |
| Middle | €2 800 – €4 000 | €3 400 |
| Senior | €4 500 – €6 200 | €5 350 |
| Head / Lead | €6 800 – €9 500 | €8 150 |
Remote · Tbilisi, Yerevan, Kyiv
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €1 300 – €2 000 | €1 650 |
| Middle | €2 500 – €3 600 | €3 050 |
| Senior | €4 000 – €5 800 | €4 900 |
| Head / Lead | €6 000 – €9 000 | €7 500 |
Bonuses: 10–20% annually.
How to break into the profession
From analytics in any industry, it is a direct move. Inside iGaming people grow into it from operations and CRM.
Working hours: 5/2, with plenty of remote openings.
Market Demand: Very high: analytics is the bottleneck at most operators, especially in the growth phase.
Where to grow next
Live jobs: BI Analyst (iGaming)
FAQ
What comes up in the technical interview?
SQL with window functions, a cohort exercise and the difference between GGR and NGR. That last one is what most often filters out candidates without domain experience.
Related professions
More in Data & BI
Hiring a BI Analyst (iGaming)?
Post a job for €49: it goes into search, into the Data & BI department and onto this page.
Post a job →