spinhireHead of Affiliates
Owns the entire affiliate channel: strategy, the team of managers, payout terms and the channel P&L.
Who is this and what does he do?
The Head of Affiliates decides which markets to grow in and on which model, where an aggressive CPA is acceptable and where it has to be RevShare only, and how to protect the business from fraud and overpayment. You lead the affiliate management team, negotiate with the biggest networks and media, and set targets for FTDs and margin. It is a role with direct accountability for money and a strong public side — conferences and industry relationships.
Owns
- Affiliate channel strategy by market and payout model
- Lead the team of affiliate managers
- Negotiate with the largest networks and media partners
- Control the channel P&L: payouts against NGR
- Set the policy on fraud and abuse
- Represent the brand at industry events
What metrics are they used to evaluate?
- Affiliate channel NGR and ROINet Gaming Revenue: revenue after winnings, bonuses and taxes
- Channel share of total player acquisition
- Acquisition cost (CPA) against LTVtotal revenue from a player over their lifetime in the product
- Growth in the number of active partners
What should you be able to do?
Professional skills
- Acquisition unit economics
- Affiliate platforms and tracking
- Budgeting and P&L
- Knowledge of markets and advertising regulations
Personal qualities
- Team leadership
- Hard-nosed negotiation
- Public presence and networking
Tools
Languages: English C1.
How much do they pay: salaries by grade
Arbs are indicated in euros per month, without the bonus part. The data is collected on industry jobs and offers reported by candidates; The numbers are a guideline, not a guarantee.
Malta & Cyprus
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €4 000 – €5 000 | €4 500 |
| Middle | €5 500 – €7 500 | €6 500 |
| Senior | €8 000 – €11 000 | €9 500 |
| Head / Lead | €12 000 – €18 000 | €15 000 |
Poland, Romania, Baltics
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €3 000 – €4 000 | €3 500 |
| Middle | €4 500 – €6 000 | €5 250 |
| Senior | €6 500 – €9 000 | €7 750 |
| Head / Lead | €10 000 – €14 000 | €12 000 |
Remote · Tbilisi, Yerevan, Kyiv
| Grade | Fork, €/month | Median |
|---|---|---|
| Junior | €2 500 – €3 500 | €3 000 |
| Middle | €4 000 – €5 500 | €4 750 |
| Senior | €6 000 – €8 500 | €7 250 |
| Head / Lead | €9 000 – €13 000 | €11 000 |
Bonuses: A substantial variable component tied to channel NGR, often 30–100% of base salary.
How to break into the profession
Only via a senior Affiliate Manager role or by leading acquisition marketing.
Working hours: Mon–Fri with regular travel.
Market Demand: A limited number of positions, but employers compete fiercely for strong candidates with an established network of contacts.
Where to grow next
Live jobs: Head of Affiliates
FAQ
What matters more — the team or your personal network of partners?
Interviewers look at both, but it is usually the established relationships with top partners that decide the outcome.
Related professions
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