Graphic Designer
Makes static visuals for casino and betting marketing: promo banners, posts, landing pages, presentations and conference stands.
Graphic Designer, Malta & Cyprus, middle: €2 300–3 100 per month gross · SpinHire data as of
What the role involves
An operator has a new tournament, cashback, free spins for a provider release or pre-match offer for a big game every week, and each promotion needs a full set: lobby banner, push, email, post, story. A graphic designer in iGaming keeps this stream in one style and doesn't mix up sizes across a dozen platforms. At B2B companies and affiliate programmes the work is broader: stands and merch for SiGMA and iGB, sales presentations, the brand book. In media buying teams the designer is closer to a creative designer: static ads and CTR tests together with the buyers.
Responsibilities
- Banners and promo materials for promotions, tournaments and game releases
- Design posts, stories and covers for the brand's social media
- Email, push and landing page layouts together with CRM and marketing
- Stands, banners and merch for conferences, including print preparation
- Presentations and infographics for sales and partners
- Maintain the brand book and the Figma component library
How performance is measured
- Turnaround time on marketing requests
- CTR of banners and promosclick-through rate: share of viewers who clicked
- Number of revisions before approval
- Brand book compliance
Skills required
Professional skills
- Figma: components, auto layout, libraries
- Photoshop and Illustrator: retouching, collages, vector
- Print preparation: CMYK, bleed, formats
- Basic banner animation in After Effects or Jitter
- AI image generation for promos
Soft skills
- Staying organised with a high volume of similar tasks
- Telling 'pretty' apart from 'works'
- Attention to detail
Tools
Languages: Russian or Ukrainian is enough for CIS teams. European operators and providers need English B1 to read briefs and discuss revisions.
Check your pay
Graphic Designer · Middle · Malta
SpinHire mid-level benchmark: . Ads with a stated range for this role: fewer than 5, the band is derived from related roles and the region. € per month, gross, excluding bonuses.
How pay grows over time
- Training 3–6 months
- Junior under 2 years €1 850
- Middle 2–4 years €2 700
- Senior 4–7 years €3 850
- Head / Lead 7+ years or a team €5 300
The next level pays +€1 150 a month on average.
Timing is an expert estimate: training or an adjacent role to get in, then seniority levels by years of experience.
Jobs paying above the median
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Pay: salary bands by seniority
Ranges are in euros per month, gross (before tax), excluding bonuses. The data comes from industry job postings and offers reported by candidates; figures are a benchmark, not a guarantee.
Malta & Cyprus
| Level | Salary range, €/month | Median |
|---|---|---|
| Junior | €1 600 – €2 100 | €1 850 |
| Middle | €2 300 – €3 100 | €2 700 |
| Senior | €3 300 – €4 400 | €3 850 |
| Head / Lead | €4 600 – €6 000 | €5 300 |
Poland, Romania, Baltics
| Level | Salary range, €/month | Median |
|---|---|---|
| Junior | €1 100 – €1 500 | €1 300 |
| Middle | €1 700 – €2 400 | €2 050 |
| Senior | €2 500 – €3 400 | €2 950 |
| Head / Lead | €3 600 – €4 800 | €4 200 |
Remote · Tbilisi, Yerevan, Kyiv
| Level | Salary range, €/month | Median |
|---|---|---|
| Junior | €700 – €1 100 | €900 |
| Middle | €1 200 – €1 900 | €1 550 |
| Senior | €2 000 – €2 800 | €2 400 |
| Head / Lead | €3 000 – €4 000 | €3 500 |
Bonuses: Usually a straight salary reviewed at year-end. Arbitrage teams sometimes pay a bonus for the creatives with the best CTR.
How to break into the profession
From digital agencies, SMM design and e-commerce. Large B2B companies have internships and junior roles; a portfolio with banners and static ads is what decides it.
Working hours: Mon–Fri, plenty of remote roles. Office roles exist in Malta, Cyprus, Warsaw and Kyiv.
Market demand: Hiring comes from operators, B2B platforms, game providers, affiliate programmes and media buying teams. Designers who can also animate banners are valued most.
Where to grow next
Live jobs: Graphic Designer
FAQ
How is a graphic designer different from a creative designer in traffic arbitrage?
A graphic designer works for the product's brand and marketing. A creative designer makes ads for paid traffic and is judged on CTR and cost per first deposit.
Do I need gambling experience to start?
No. Most employers list it as a plus but look at a portfolio of static ads and tidy work in Figma.
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