Retention Manager

Marketing & CRM VIPCRMSportsbook

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▮ Коротко

Prowinsolution is hiring: Retention Manager (Remote). Department: Marketing & CRM. Working language: English. The ad does not state a salary; the SpinHire careers directory benchmark for similar roles is €2 000–3 000. Posted 16 Sep 2026, open until 16 Oct 2026. Prowinsolution has 5 open jobs on SpinHire.

▮ Beschreibung

About Us

We are an international iGaming company operating globally since 2015. Our portfolio includes several successful Sportsbook and Casino brands.
As we continue our rapid growth, we are looking for an experienced Retention/CRM Manager to drive player engagement, increase lifetime value, and build effective retention strategies across our key markets.

Responsibilities

Develop and implement player retention strategies for different markets and segments (VIP, mass, at-risk, dormant, etc.).
Plan and launch CRM campaigns across email, SMS, push, in-app, and messengers (WhatsApp/Viber/Telegram), tailored to each region.
Segment the player base by LTV, activity, deposits, game preferences, and churn risk.
Build and monitor key retention metrics: Retention Rate, Churn Rate, ARPU/ARPPU, LTV, Reactivation Rate, and campaign Conversion Rate.
Oversee and develop the VIP management team: set goals, track KPIs, provide training, and allocate VIP players.
Design bonus and promo mechanics together with the product and marketing teams.
Manage the CRM platform, including trigger setup and funnel automation.
Analyze competitors and market trends across T1/T2/T3 markets.
Prepare regular performance reports for management (weekly/monthly).

Requirements

2+ years of experience as a Retention/CRM Manager in the gambling/betting industry.
Hands-on experience with CRM systems.
Strong understanding of iGaming product metrics (LTV, CPA, ROI, Retention Rate).
Experience with BI tools (Power BI, Google Data Studio, or similar).
Advanced Excel/Google Sheets skills (pivot tables, formulas).
Knowledge of the specifics of African, Latin American, Brazilian, and European markets (payment methods, player behavior, regulations).
Readiness to work extended hours when needed (campaign launches, reporting periods).
A portfolio or case studies of previous retention campaigns with results will be a plus.

What We Offer

Fully remote work environment.
Flexible working hours.
Competitive salary package.
Dynamic and international team.
Fast decision-making processes and minimal bureaucracy.
20 paid vacation days annually.
5 paid sick leave days.
Public holidays according to company policy.
Opportunity to play a key role in the growth of a rapidly scaling iGaming business.