Product Manager

Key achievements; - Stepped up into the Product Manager role, driving features through the entire lifecycle – from problem discovery, market analysis, and PRD writing to engineering supervision, QA, and release.; - Managed and prioritized both product and design backlogs, considering business goals, technical constraints, and user needs.; - Synchronized efforts across stakeholders, engineering, and marketing teams, ensuring clear communication of product requirements and strategic alignment.; - Defined data requirements for analysts, processed user extraction datasets (registrations, payments), and visualized findings into custom charts and tables to back Figma product decisions with quantitative insights.; Product Cases; - Cashier & Bonus Funnel Optimization; - In-App Notification Center; - In-House User Profile; - Stage-based Gamification Systems; In-App Notification Center; In-House User Profile; Stage-based Gamification Systems

Key achievements; - Increased the open rate in email marketing from 30% to 40% within 1 month by optimizing and updating; the design of email templates.; - Reduced the percentage of incomplete user registrations by ~30% within a period of 3 weeks by optimizing the registration flow on the platform.; - Developed a new design system for marketing materials and a landing page builder, which allowed to reduce the preparation and launch time of promotional campaigns by 80%.; - Optimized and restructured the payment interface over a period of 3 months.; - Designed 3 projects from ideation to launch within a period of 1 year.; - Managed the launch of 6+ promotional campaigns, for which I wrote technical and project documentation, assigned tasks for SMM, marketing, and content departments.; - Have created documentation of interface design solutions properly for a hand-off to the development team; ●; Experience working with a distributed development team (CTO, PM, front-end, back-end developers); - Experience working with other designers in conjunction (managed a team of 2 junior UI designers); - Strong analytical background: I have worked with backend data, forming hypotheses, and creating user scenarios based on the data received.