Affiliate Manager, Country manager, Team Lead, Head of Affiliates

Über den Spezialisten

iGaming professional with 5+ years of experience in affiliate marketing, acquisition, retention and business development, with strong expertise in the Japanese market. Proven track record in building affiliate networks, developing market strategies, negotiating commercial terms and optimizing campaign performance. Expanded an affiliate network by 200+ partners, managed 300+ affiliate contacts, improved CPA profitability by 18%, increased player retention by 20%, and launched 15+ YouTube/Twitch campaigns that increased affiliate traffic by 25%. Experienced in CPA, RevShare, Hybrid, Spend and Prepay models, traffic quality analysis, localization, CRM and team management.

Skills

Berufserfahrung

03.2026–Present — Senior Affiliate Manager, NDA Managing affiliate acquisition across RU, UZ, UA, KZ, CZ, HU, PL and Japan. Working with CPA, RevShare, Spend and Prepay models, negotiating commercial terms, monitoring traffic quality and conversion, and identifying new growth opportunities through market and competitor analysis. 05.2024–02.2026 — Country Manager Japan, Skycity Led growth strategy for the Japanese market, including affiliate partnerships, localization, CRM, promotions, budgeting and KPI management. Managed market expansion initiatives and coordinated a local team. 10.2021–05.2024 — Affiliate & Retention Marketing Manager, Playnirvana Group Managed 300+ affiliate contacts, reactivated dormant partners and executed retention campaigns via LINE, Twitter and email. 11.2020–08.2021 — Affiliate & Acquisition Manager, Japan Market, Glitnor Expanded the affiliate network by 200+ partners, including Twitch streamers and casino review sites. Improved CPA profitability by 18% and player retention by 20% through performance optimization and localized CRM campaigns. 01.2020–11.2020 — Marketing Manager, 1xBet Managed a 4-person Japanese team, launched 15+ YouTube/Twitch campaigns, increased affiliate traffic by 25%, localized 50+ marketing assets and supported integration of Japanese payment methods including JCB and Konbini.

Bildung

Moscow State Linguistic University Specialist Degree in Japanese Culture & Language, 2008–2013 JLPT N2 — Japanese Language Proficiency Test Japanese — Advanced English — Advanced Russian — Native

Sprachen

English - advanced, Japanese - N2, Chinese - HSK 4