Facebook Targetolog

We are looking for an experienced Facebook Targetologist to join our team and take responsibility for launching, optimizing, and scaling advertising campaigns through Meta Ads.
Key Responsibilities
Launch and manage advertising campaigns in Facebook Ads / Meta Ads
Work with cold and warm audiences
Set up and optimize retargeting campaigns
Build and manage retargeting funnels for different audience segments
Test audiences, creatives, offers, and campaign hypotheses
Analyze campaign performance and key metrics
Optimize campaigns to improve CPA, ROAS, ROI, and overall profitability
Scale successful campaigns while maintaining performance
Manage advertising budgets and allocate spend effectively
Work closely with the creative and analytics teams
Monitor campaign performance and prepare regular reports

Requirements

1+ year of hands-on experience with Facebook Ads / Meta Ads
Strong practical experience with retargeting and remarketing campaigns
Understanding of audience segmentation and retargeting funnels
Experience with campaign testing, optimization, and scaling
Strong analytical skills and ability to make data-driven decisions
Understanding of key performance marketing metrics
Ability to work independently and take responsibility for campaign results
Will Be a Plus
Experience in iGaming / Gambling
Experience working with Tier-1 GEOs
Experience with international markets
Experience working with large advertising budgets
Understanding of CPA and affiliate marketing models
Experience working with complex funnels and multiple audience segments

What We Offer

Competitive salary + performance-based bonuses
Work with international markets and diverse GEOs
Opportunity to work with significant advertising budgets
Professional and dynamic team
Opportunities for professional and career growth
Remote or hybrid work format