Social Media Manager

BettingJobs are working with a well-established online gaming operator to recruit a Social Media Manager, ideally starting in November. This is a chance to take full ownership of an established brand's social presence across every channel, within a business that continues to invest in its marketing and content output across multiple regulated markets.
The role sits at the heart of the marketing team, owning strategy, content and community across X, Telegram, Instagram, Facebook and emerging platforms. It suits a hands-on social specialist from an iGaming, sports, or entertainment background who enjoys building an audience and has the creative instinct to make a brand stand out in a crowded market.

Responsibilities:

• Own the day-to-day management of all social media channels, including X, Telegram, Instagram and Facebook
• Plan and deliver the social content calendar, aligned to campaigns, promotions and sporting events
• Create and commission engaging copy, graphics and video content
• Grow and manage the online community, responding to followers and driving engagement
• Track performance and report on reach, engagement and growth, using insight to shape future activity
• Work closely with marketing, CRM and design teams to keep messaging consistent
• Ensure all content meets responsible gambling and regulatory standards

Requirements:

• Proven experience managing social media channels for a consumer brand, ideally within iGaming, sports betting or entertainment
• Strong working knowledge of X, Telegram, Instagram and Facebook, plus an eye on emerging platforms
• Excellent written English and a strong creative and copywriting instinct
• Experience with social scheduling, listening and analytics tools
• Comfortable working at pace and managing multiple campaigns at once
• Familiarity with regulated marketing requirements is advantageous