Design Director (AI Poker Platform)

We are looking for a hands-on Design Director to lead the UX and product design direction for our AI-centric poker learning, coaching, and training platform.
You will lead a small design team and personally drive the most complex UX work, from defining problems with Product to testing solutions with players and refining the shipped experience. The priority is exceptional UX judgment: helping players understand decisions, identify mistakes, practice effectively, and track improvement.
Practical poker knowledge and strategy experience are essential, gained through live/offline play or hands-on use of poker solvers. You will work closely with Product, Engineering, poker experts, and leadership.
What You Will Do
Own UX Direction: Lead design across analysis, practice, coaching, competition, and progression, connecting them into a clear product experience.
Shape Product Decisions: Collaborate early with Product and Engineering, using player research and product data to identify and prioritize problems.
Hands-on Design & Prototyping: Personally design the most complex user journeys, translating poker strategy, hand analysis, and training data into clear interactions.
User Research & Testing: Lead usability testing with players, refine solutions before development, and evaluate results after launch.
Cross-Platform Experience: Design coherent experiences across desktop and mobile web, with strong information hierarchy, responsive behavior, and accessibility.
Design Systems & Standards: Set design standards and reusable interaction patterns; partner with Engineering to keep shared components and the shipped experience consistent.
Leadership & Mentorship: Lead, mentor, and develop a small design team through clear expectations, actionable feedback, and regular design reviews.
Domain Integration: Work with poker experts to ensure explanations, drills, and feedback accurately reflect strategy and real study workflows.
AI-Driven Workflows: Develop and test AI-powered workflows across research, prototyping, and design-to-development to improve delivery quality and speed.
Execution & Quality: Review implementation and follow through on usability and design-quality issues until resolved.
What We Are Looking For
Practical Poker Knowledge: Strategy experience through live/offline play or hands-on use of poker solvers. You can explain strategic decisions and discuss how players analyze hands, study, and improve.
Senior Product Design Experience: Proven experience leading product design for complex consumer-facing products, with strong information architecture, interaction design, prototyping, user research, and usability testing.
Proven Portfolio: A portfolio of shipped work showing your personal contribution, decisions, trade-offs, and results.
Visual & Data UI Judgment: Strong visual design judgment, including data visualization, hierarchy, and responsive interfaces.
Leadership Skills: 2+ years of experience leading and developing designers (experience leading a small team is sufficient).
Product Judgment: Ability to influence direction and work effectively with engineers, domain experts, and senior stakeholders.
Tooling: Figma proficiency, practical experience with design systems, and experience using AI tools in design or prototyping.
Communication: Strong written and spoken English.

Nice to Have

Experience designing poker software, solvers, coaching products, or training tools.
Experience with learning journeys, personalization, progress tracking, or other data-rich products.
Experience building or scaling design systems and improving collaboration between design and engineering.
Interested? Send your CV and portfolio to apply!